If you don't know what it looks like or what it's for, you're not alone. Here's chia.

Chia is very old, we’re talking America before it was discovered.
It likes the heat, has purple-blue flowers and the seeds are very small and very flat.
Good for those who don’t tolerate gluten, cholesterol, free radicals, bad moods.
It’s also good in savoury dishes as well as desserts, and for making juices and smoothies.
Ever tried chia pudding? If you haven’t tried it, do it.

What a story!

Chia in the Aztec language means strength.

Originating in Mexico, chia was used to produce a calming effect at battles.

The flowers of the chia plant are purple-blue (we’re only saying this because they’re pretty).